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Privacy Policy

1. Introduction

SIA “Dadsons” (registration number: LV40003325051), with its registered office at Atputas street 4, Riga, LV-1002, Latvia (hereinafter referred to as “Dadsons”, “we”, “us”, or “our”), is committed to protecting and respecting your privacy.

This Privacy Policy explains how we collect, use, store, and protect your personal data when you visit our website dadsons.lv, submit enquiries, apply for our partner programme, or otherwise interact with us. This policy is prepared in accordance with the General Data Protection Regulation (EU) 2016/679 (“GDPR”) and applicable Latvian data protection legislation.

By using our website, you acknowledge that you have read and understood this Privacy Policy.

2. Data Controller

The data controller responsible for your personal data is:

SIA “Dadsons”
Atputas street 4, Riga, LV-1002, Latvia
VAT: LV40003325051
Email: [email protected]
Phone: +371 67269955

For any data protection enquiries, please contact us at [email protected].

3. Data We Collect

We may collect and process the following categories of personal data:

3.1 Identity Data

Full name, contact person name, job title.

3.2 Contact Data

Email address, telephone number, company address.

3.3 Business Data

Company name, business type, country of operation, product interest, estimated annual volumes, and other information you provide in enquiry or partner application forms.

3.4 Technical Data

IP address, browser type and version, operating system, device type, time zone setting, and other technology identifiers on the devices you use to access our website.

3.5 Usage Data

Information about how you use our website, including pages visited, navigation patterns, time spent on pages, and referral sources.

3.6 Communication Data

Records of correspondence and communications with us, including form submissions, email exchanges, and any feedback you provide.

4. How We Collect Your Data

We collect personal data through the following means:

  • Direct interactions: When you fill in forms on our website (contact forms, quote request forms, partner application forms), send us an email, or communicate with us by phone.
  • Automated technologies: As you navigate our website, we may automatically collect Technical Data and Usage Data through cookies, server logs, and analytics tools.
  • Third parties: We may receive data from analytics providers, advertising networks, and search information providers.

5. Legal Bases for Processing

We process your personal data on the following legal bases under Article 6 of the GDPR:

5.1 Consent (Art. 6(1)(a))

Where you have given clear consent for us to process your personal data for specific purposes, such as:

  • Setting non-essential cookies and analytics tracking
  • Sending marketing communications (if applicable)

You may withdraw your consent at any time by contacting us at [email protected] or by adjusting your cookie preferences.

5.2 Contract Performance (Art. 6(1)(b))

Where processing is necessary for the performance of a contract or to take steps at your request prior to entering into a contract:

  • Processing your enquiries and quote requests
  • Managing partner programme applications and agreements
  • Fulfilling orders and providing our products and services

5.3 Legal Obligation (Art. 6(1)(c))

Where processing is necessary to comply with our legal obligations:

  • EU Deforestation Regulation (EUDR) compliance and traceability requirements
  • Tax and accounting record-keeping obligations
  • Responding to lawful requests from regulatory authorities

5.4 Legitimate Interests (Art. 6(1)(f))

Where processing is necessary for our legitimate interests, provided these are not overridden by your rights:

  • Managing and improving our business-to-business (B2B) relationships
  • Website security and fraud prevention
  • Analysing website usage to improve our services
  • Internal record-keeping and administration

6. Cookies and Analytics

Our website uses cookies and similar technologies to distinguish you from other users. This helps us provide you with a good experience and allows us to improve our website.

6.1 Essential Cookies

These are necessary for the website to function properly. They include session cookies and security tokens. These cannot be disabled.

6.2 Functional Cookies

These remember your preferences, such as cookie consent choices and language settings.

6.3 Analytics Cookies

We use or plan to use the following analytics services:

  • Google Analytics 4 (GA4): To analyse website traffic and user behaviour. Google may transfer data to servers outside the EU/EEA. For more information, see Google’s Privacy Policy.
  • Google Tag Manager (GTM): To manage tracking scripts on our website. GTM itself does not collect personal data but facilitates other tags that may.
  • Jetpack Stats: Provided by Automattic Inc., to collect anonymised website usage statistics.

6.4 Cookie Consent

When you first visit our website, you will be presented with a cookie consent banner. You may accept or decline non-essential cookies. You can change your cookie preferences at any time by clearing your browser cookies and revisiting the site.

7. Third-Party Data Processors

We may share your personal data with the following categories of third-party service providers who process data on our behalf:

  • Hosting provider: Our website hosting provider processes data to deliver website content and maintain server infrastructure within the EU/EEA.
  • Google LLC: For analytics (GA4) and tag management (GTM) services. Google is certified under the EU-U.S. Data Privacy Framework.
  • Automattic Inc. (Jetpack): For website statistics and security services. Automattic participates in the EU-U.S. Data Privacy Framework.

We ensure that all third-party processors provide sufficient guarantees to implement appropriate technical and organisational measures to protect your personal data in accordance with the GDPR.

8. International Data Transfers

Your personal data is primarily processed within the European Union/European Economic Area (EU/EEA). Where data is transferred to third countries (e.g., the United States for Google or Automattic services), we ensure that appropriate safeguards are in place, including:

  • EU-U.S. Data Privacy Framework certification
  • Standard Contractual Clauses (SCCs) approved by the European Commission
  • Adequacy decisions by the European Commission

9. Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected:

  • Active business relationships: Duration of the relationship plus 7 years (to comply with Latvian accounting and tax obligations)
  • Enquiries and quote requests: Up to 3 years from the date of the last interaction
  • Partner programme applications: Up to 2 years if the application does not result in an agreement
  • Analytics data: Up to 26 months (in accordance with analytics platform settings)
  • Legal compliance records: As required by applicable law (including EUDR traceability records)

After the applicable retention period, personal data is securely deleted or anonymised.

10. Your Rights Under the GDPR

As a data subject, you have the following rights under the GDPR:

  • Right of Access (Art. 15): You have the right to request a copy of the personal data we hold about you.
  • Right to Rectification (Art. 16): You have the right to request correction of inaccurate or incomplete personal data.
  • Right to Erasure (Art. 17): You have the right to request deletion of your personal data where there is no compelling reason for its continued processing.
  • Right to Restriction of Processing (Art. 18): You have the right to request that we restrict the processing of your personal data in certain circumstances.
  • Right to Data Portability (Art. 20): You have the right to receive your personal data in a structured, commonly used, and machine-readable format.
  • Right to Object (Art. 21): You have the right to object to the processing of your personal data based on legitimate interests or for direct marketing purposes.
  • Right to Withdraw Consent: Where processing is based on consent, you may withdraw your consent at any time without affecting the lawfulness of processing carried out before the withdrawal.

To exercise any of these rights, please contact us at [email protected]. We will respond to your request within 30 days.

10.1 Right to Lodge a Complaint

If you believe that our processing of your personal data infringes the GDPR, you have the right to lodge a complaint with the supervisory authority:

Datu valsts inspekcija (Data State Inspectorate of Latvia)
Elijas iela 17, Riga, LV-1050, Latvia
Phone: +371 67223131
Email: [email protected]
Website: www.dvi.gov.lv

11. Data Security

We have implemented appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. These measures include:

  • SSL/TLS encryption for all data transmitted via our website
  • Access controls and authentication for administrative systems
  • Regular security updates and monitoring
  • Secure hosting infrastructure within the EU/EEA

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. Any changes will be posted on this page with an updated “Last updated” date. We encourage you to review this page periodically.

13. Contact Us

If you have any questions about this Privacy Policy or our data protection practices, please contact us:

SIA “Dadsons”
Atputas street 4, Riga, LV-1002, Latvia
Email: [email protected]
Phone: +371 67269955

Last updated: February 7, 2026